Before starting it is essential to understand

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Fictional example At the beginning of the quarter, a software company had revenue of R$1,000,000 from its existing customers. During the quarter, they were able to expand revenue from these customers by R$150,000 through upsells and new features. However, during the same period, they lost R$50,000 in revenue due to contract cancellations and spending reductions by some customers . The calculation would be as follows.


* 100 = 110% In other words, the NRR is 110%, which indicates a 10% net Phone Number List in revenue from existing customers during the quarter . How to improve your company's NRR? Improving NRR is a priority for companies that want to drive sustainable growth and maximize value from their existing customers. Therefore, we have separated 10 steps that will help with this task. Check out! 1- Understand the NRR  what the NRR represents. It's the difference between the revenue you generate from existing customers and the revenue losses, taking expansions into account. Remember:.




NRR above 100% indicates net growth, while below 100% shows contraction. 2- Analyze your customer base Assess your customer base to identify growth opportunities. Segment them based on purchasing behavior and needs. Inactive customers or those with potential for upsells can be strategic targets. 3- Offer continuous value Providing excellent customer support and service is essential to keeping customers happy and minimizing churn. Make sure your products or services continue to meet customer needs and offer updates when appropriate. 4- Invest in Upsell and Cross-sell Identify opportunities for upsells.